Read the latest news & updates from the OnSpot Data team including unique use cases, industry trends, product releases, and more.
Accurately Identify and Reach Tourists with OnSpot
Do you have clients that are in the tourism industry looking to bring more visitors to their destination? The suite of OnSpot Analytics, Audience building, campaign Activation, and Attribution measurement…
Filtered Audiences – Understand Visitor Overlap and More
The OnSpot team has released a new feature in our Data Management Platform this month. We are excited to announce that users now have the ability to filter or overlay…
Improve TikTok Campaign Results with OnSpot
The social media landscape is continually changing, and perfecting your paid advertising strategy for each channel can be challenging. Here are the top trends for TikTok in 2024 and how…
Improve Linkedin Campaign Results with OnSpot
The social media landscape is continually changing, and perfecting your paid advertising strategy for each channel can be challenging. Here are the top trends for LinkedIn in 2023 and how…
Improve Instagram Campaign Results with OnSpot
The social media landscape is continually changing, and perfecting your paid advertising strategy for each channel can be challenging. Here are the top trends for Instagram in 2023 and how…
Improve Facebook Campaign Results with OnSpot
The social media landscape is continually changing, and perfecting your paid advertising strategy for each channel can be challenging. Here are the top trends for Facebook in 2023 and how…
Accurately Capture Foot Traffic at Scale
There are many useful applications of location-based foot traffic measurement, including: Market research Site selection for a new location Location performance benchmarking Competitor conquesting Traffic analysis for OOH ad placements…
Announcing the OnSpot + TapClicks Integration
OnSpot now provides improved data visualization and reporting capabilities for the OnSpot Integrated DSP Solution through our integration with TapClicks. Marketing success starts with having the right data at the…
Target Consumers Predicted to Move Households
The OnSpot platform allows users to identify Mobile Ad IDs (MAIDS) that are likely to move to a new home address in a given month. This audience type is based…
