How to Find Relevant Audiences with Geoframing
Marketing to a target audience can set your company apart from competitors and drastically increase your market reach. It will allow you to speak directly to your company’s ideal audience…
Alternative Uses for Attribution Reporting
Attribution Reporting Are you currently using attribution reporting to its full extent? Attribution reporting shows the path that customers take to convert and through these reports, you can determine which…
Analyze Residents and Commuters with Trade Area Audiences
Trade Area Audiences Are you looking to analyze the geographic reach of a specific set of locations? Or, see how your locations stack up against competitors in the same market?…
Convert Website Visitors Into Actionable Mobile Audiences
Web Pixels How can you re-engage visitors who come to your website, browse, and leave without taking a desired action without using cookies? Through the OnSpot web pixel! There are…
OnSpot Data Announces New Chief Technology Officer
OnSpot Data has announced Maurice Carron as its new Chief Technical Officer Denver, December 12, 2022 Maurice Carron joined the OnSpot Data team in 2016. He heads up the engineering…
Multichannel Attribution
Providing accurate results and ROI of digital marketing campaigns to key stakeholders is still a challenge for many organizations. Proving campaign performance across a variety of channels, while adapting to…
OnSpot Data’s Integrated DSP Solution
OnSpot Data now offers an integrated Demand Side Platform (DSP) solution. Adding this feature to the OnSpot Data portfolio of marketing automation offerings created an end-to-end solution for programmatic advertisers…
Capture Revenue from Consumers Predicted to Move Households
We have released a new audience type in the platform to identify Mobile Ad IDs (MAIDS) that are likely to move to a new home address in a given month.…
Capture Voter Attention in the 2022 Midterms
From local races all the way to the national stage, OnSpot can provide a unique opportunity to reach voters with your message and increase fundraising by combining our location-based technology…
