Four Core Solutions. One Unified Marketing Intelligence Platform.
OnSpot brings geospatial insight, cross-channel activation, and performance measurement together in one privacy-first marketing intelligence platform. Explore how our integrated solutions work in sync to help marketers reach high-intent audiences, activate campaigns efficiently, and measure real-world impact.
The Cost of Piecemeal Marketing Tools
Disconnected platforms lead to lost insights, wasted spend, and slower decisions. When audience targeting, campaign delivery, and measurement live in silos, marketers struggle to prove ROI, or improve it.
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Difficulty Targeting the Right Audience
Without precise audience segmentation, marketers end up wasting ad spend by targeting irrelevant groups, leading to poor results
Lack of Personalization
Marketers aren’t sure how to tailor their campaigns to specific audience segments, leading to generic messaging that results in lower engagement and conversion rates
Inconsistent Customer Experience
A disjointed brand experience across multiple channels can confuse customers and erode trust, negatively impacting brand perception
Data Silos
Data is dispersed across different platforms, making it difficult to get a unified view of campaign performance and customer behavior. This hinders decision making and makes it difficult to comply with privacy regulations.
Limited Cross-Channel Measurement
Measuring and comparing campaign performance across different platforms becomes difficult, which impedes your ability to optimize campaigns in real-time
Slow Campaign Optimization
Campaigns cannot be optimized quickly due to fragmented data and slow reporting processes, delayingcrucial adjustments
Inefficient Use of Marketing Resources
Redundant or underperforming campaigns are a waste of resources and reduce the effectiveness of better marketing tactics by siphoning the budget
Location-Based Marketing Solutions for Smarter Campaigns
OnSpot’s integrated platform unifies audience targeting, omnichannel activation, performance measurement, and location intelligence. Each core solution works together to help marketers reach the right consumers, deliver campaigns efficiently, and understand real-world outcomes, all in a single, privacy-first environment.
Audience Intelligence: No Cookies Required
OnSpot’s audience intelligence platform is built for the privacy-first era. Instead of relying on cookies or third-party data, we use real-world device observations to create high-intent, geo-behavioral segments. Whether you’re looking to conquest competitors, re-engage loyal customers, or expand into new trade areas, our platform enables precise, compliant audience targeting. Using behavioral analytics to understand where consumers go—and when—we help marketers deliver the right message through geotargeted advertising across every channel.
One Platform. Integrated DSP. Every Channel.
Launch, optimize, and measure campaigns across mobile, CTV, direct mail, and more—all from a single interface. OnSpot’s integrated DSP streamlines cross-channel ad delivery for both self-serve and managed campaigns. With built-in audience access and performance feedback, media buyers can adjust spend, creative, and pacing in real time. Built-in campaign optimization tools and audience access give teams the control and agility they need to hit goals without operational delays.
Prove What Works With Cross-Channel Attribution
Stop guessing which channels drive performance. OnSpot’s cross-channel attribution engine connects campaign exposure to real-world outcomes—like foot traffic, store visits, online conversions, and incremental lift. Measure store visit attribution and foot traffic lift across mobile, CTV, and direct mail with real-time marketing analytics dashboards built for strategic decision-making. Marketers gain visibility into what’s working, what’s not, and where to shift budget to maximize ROI.
Geospatial Analytics: Insights That Drive Impact
OnSpot’s geospatial analytics platform helps marketers turn movement data into strategic advantage. Our geospatial analytics platform and marketing analytics dashboard help you analyze foot traffic trends, conduct trade area analysis, and evaluate campaign performance across regions. From benchmarking store performance to evaluating market expansion, our analytics tools surface behavioral insights that lead to smarter investments. Real-time dashboards, predictive models, and campaign ROI measurement tools give your team the clarity to act with confidence.
Why OnSpot? One Marketing Intelligence Platform. Real Results.
Cookieless by Design
OnSpot is a cookieless data platform built on privacy-compliant advertising principles.
Instead of relying on third-party cookies or unstable identifiers, the platform uses device-level observations to understand visitation patterns and behavioral intent, without collecting personally identifiable information (PII). This approach creates durable, compliant audience segments and reduces long-term privacy risk.
Marketers gain consistent visibility into how consumers move through physical environments and how location influences decisions. By grounding audience intelligence in real-world behavior, OnSpot delivers targeting that remains accurate, effective, and future-ready.
Integrated Campaign Delivery
OnSpot unifies activation, optimization, and measurement within a single workflow.
Marketers can launch and refine campaigns across mobile, CTV, and direct mail using an omnichannel advertising platform that reduces fragmentation. Audience activation is directly tied to performance insights, enabling real-time adjustments without switching tools or disrupting strategy. Built-in cross-channel campaign orchestration ensures consistent messaging as customers move between touchpoints.
This integration shortens feedback loops, reduces overhead, and empowers teams to focus on improving outcomes, not managing disconnected systems.
Outcomes Over Outputs
OnSpot prioritizes business impact over vanity metrics.
The platform ties ad exposure to real-world results—like foot traffic, incremental lift, and revenue—so marketers can measure true campaign ROI. Media mix optimization tools reveal which channels drive performance and where investment should shift. With real-time reporting, teams can respond to emerging trends, validate strategy, and plan with confidence.
By focusing on what moves the needle, OnSpot helps marketers defend budgets, prove value, and continuously improve performance.
What OnSpot’s Results Look Like
OnSpot’s marketing intelligence platform delivers measurable outcomes across industries, from retail brands and political campaigns to REIT portfolios and financial institutions. By uniting location-based insights with cross-channel activation and transparent measurement, marketers can directly connect their media investments to incremental visits, conversions, and revenue.
4,000+ incremental visits for a regional shopping center in one month, powered by geo-behavioral audiences and foot traffic attribution.
2,000%+ increase in signups for a national CPG brand, driven by privacy-first audience intelligence, direct mail retargeting, and in-store attribution.
280% lift in foot traffic for a QSR chain, guided by performance analytics that identified the highest-performing media channels.