Accurately Identify and Reach Tourists with OnSpotDo you have clients that are in the tourism industry looking to bring more visitors to their destination? The suite of OnSpot Analytics, Audience building, campaign Activation, and Attribution measurement…
5 mins
Filtered Audiences – Understand Visitor Overlap and MoreThe OnSpot team has released a new feature in our Data Management Platform this month. We are excited to announce that users now have the ability to filter or overlay…
5 mins
Beyond TikTok’s Tools: Smarter Audiences and Attribution With OnSpotTikTok is exploding as an ad channel, but its analytics and attribution tools lag behind the opportunity. That gap leaves marketers overspending on broad audiences and missing real-world results.
5 mins
Boost Instagram Ad ROI With OnSpot Audience TargetingInstagram has enormous reach—90% of users already follow at least one business.
5 mins
Boost LinkedIn Ad ROI: Smarter Audiences and Attribution With OnSpotThe social media landscape is continually changing, and perfecting your paid advertising strategy for each channel can be challenging. Here are the top trends for LinkedIn in 2023 and how…
5 mins
Accurately Capture Foot Traffic at ScaleThere are many useful applications of location-based foot traffic measurement, including: Market research Site selection for a new location Location performance benchmarking Competitor conquesting Traffic analysis for OOH ad placements…
5 mins
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